Color

#df7243

#df7243
hex#df7243
rgbrgb(223, 114, 67)
hslhsl(18, 71%, 57%)
oklchoklch(0.67 0.149 42.9)
Closest name: Terracotta (#e2725b)Relative luminance 0.2813

Colors that go with #df7243

Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#43b0df

#df4363 · #dfc043

#43df72 · #7243df

Split-complementary

Open in tool →

#43dfc0 · #4363df

#63df43 · #43b0df · #c043df

Contrast

#df7243 as textRatioAAAA largeAAAFix
Aaon white
3.17:1failpassfail
  • AA: use #c45221 as the text (4.59:1)
  • AAA: use #943e19 as the text (7.09:1)
  • AA: or shift the background to #292929 (4.59:1)
Aaon black
6.63:1passpassfail
  • AAA: use #e1794c as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #df7243 as the background.

Brands using this color

Fonts for this mood

#df7243 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #df7243
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #df7243 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/df7243-c4ad9c-62cbb8-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md