Color

#da7434

#da7434
hex#da7434
rgbrgb(218, 116, 52)
hslhsl(23, 69%, 53%)
oklchoklch(0.665 0.148 49.6)
Closest name: Ochre (#cc7722)Relative luminance 0.2764

Colors that go with #da7434

Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#349ada

#da3448 · #dac734

#34da74 · #7434da

Split-complementary

Open in tool →

#34dac7 · #3448da

#48da34 · #349ada · #c734da

Contrast

#da7434 as textRatioAAAA largeAAAFix
Aaon white
3.22:1failpassfail
  • AA: use #b95c22 as the text (4.55:1)
  • AAA: use #8a4419 as the text (7.19:1)
  • AA: or shift the background to #292929 (4.52:1)
Aaon black
6.53:1passpassfail
  • AAA: use #dc7d41 as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da7434 as the background.

Brands using this color

Fonts for this mood

#da7434 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da7434
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #da7434 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da7434-c4b09c-62cbc0-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md