Color

#da4496

#da4496
hex#da4496
rgbrgb(218, 68, 150)
hslhsl(327, 67%, 56%)
oklchoklch(0.623 0.201 350.9)
Closest name: Flirty Rose (#d65e93)Relative luminance 0.2124

Colors that go with #da4496

Cadet Blue, Charcoal and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#44da87

#d244da · #da444b

#96da44 · #4496da

Split-complementary

Open in tool →

#4bda44 · #44dad2

#dad244 · #44da87 · #444bda

Contrast

#da4496 as textRatioAAAA largeAAAFix
Aaon white
4:1failpassfail
  • AA: use #d62e8a as the text (4.55:1)
  • AAA: use #a22067 as the text (7.15:1)
  • AA: or shift the background to #141414 (4.6:1)
Aaon black
5.25:1passpassfail
  • AAA: use #e26eae as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da4496 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da4496 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da4496
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da4496 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da4496-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md