Color

#d53830

#d53830
hex#d53830
rgbrgb(213, 56, 48)
hslhsl(3, 66%, 51%)
oklchoklch(0.579 0.195 28)
Closest name: Bento Box (#cc363c)Relative luminance 0.1719

Colors that go with #d53830

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#30ccd5

#d5307a · #d58a30

#30d538 · #3830d5

Split-complementary

Open in tool →

#30d58a · #307ad5

#7ad530 · #30ccd5 · #8a30d5

Contrast

#d53830 as textRatioAAAA largeAAAFix
Aaon white
4.73:1passpassfail
  • AAA: use #a52822 as the text (7.18:1)
Aaon black
4.44:1failpassfail
  • AA: use #d53c34 as the text (4.53:1)
  • AAA: use #e2756f as the text (7.01:1)
  • AA: or shift the background to #fafafa (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d53830 as the background.

Brands using this color

Fonts for this mood

#d53830 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d53830
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d53830 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d53830-c4a39c-62cb9d-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md