Color

#d04398

#d04398
hex#d04398
rgbrgb(208, 67, 152)
hslhsl(324, 60%, 54%)
oklchoklch(0.608 0.196 347.4)
Closest name: Beetroot Purple (#d33376)Relative luminance 0.1969

Colors that go with #d04398

Denim, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#43d07c

#c243d0 · #d04351

#98d043 · #4398d0

Split-complementary

Open in tool →

#51d043 · #43d0c2

#d0c243 · #43d07c · #4351d0

Contrast

#d04398 as textRatioAAAA largeAAAFix
Aaon white
4.25:1failpassfail
  • AA: use #cd3791 as the text (4.61:1)
  • AAA: use #9b276d as the text (7.23:1)
  • AA: or shift the background to #0f0f0f (4.51:1)
Aaon black
4.94:1passpassfail
  • AAA: use #dc74b3 as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d04398 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d04398 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d04398
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d04398 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d04398-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md