Color

#ca4994

#ca4994
hex#ca4994
rgbrgb(202, 73, 148)
hslhsl(325, 55%, 54%)
oklchoklch(0.603 0.181 348)
Closest name: Beetroot Purple (#d33376)Relative luminance 0.1946

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#49ca7f

#bf49ca · #ca4954

#94ca49 · #4994ca

Split-complementary

Open in tool →

#54ca49 · #49cabf

#cabf49 · #49ca7f · #4954ca

Contrast

#ca4994 as textRatioAAAA largeAAAFix
Aaon white
4.29:1failpassfail
  • AA: use #c84190 as the text (4.55:1)
  • AAA: use #9a2d6d as the text (7.07:1)
  • AA: or shift the background to #0d0d0d (4.53:1)
Aaon black
4.89:1passpassfail
  • AAA: use #d775ae as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ca4994 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ca4994 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ca4994
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ca4994 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ca4994-c19faf-69cb62-2d1f21-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md