Color

#c98540

#c98540
hex#c98540
rgbrgb(201, 133, 64)
hslhsl(30, 56%, 52%)
oklchoklch(0.673 0.119 63.6)
Closest name: peru (#cd853f)Relative luminance 0.2956

Colors that go with #c98540

Cadet Blue, Charcoal and Cornflower Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #c98540

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4085c9

#c94040 · #c9c940

#40c985 · #8540c9

Split-complementary

Open in tool →

#40c9c9 · #4040c9

#40c940 · #4085c9 · #c940c9

Contrast

#c98540 as textRatioAAAA largeAAAFix
Aaon white
3.04:1failpassfail
  • AA: use #a3692e as the text (4.55:1)
  • AAA: use #7b4f23 as the text (7.04:1)
  • AA: or shift the background to #2b2b2b (4.66:1)
Aaon black
6.91:1passpassfail
  • AAA: use #ca8744 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c98540 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#c98540 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c98540
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c98540 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c98540-c4b59c-62c9cb-2d2c1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md