Color

#c5448f

#c5448f
hex#c5448f
rgbrgb(197, 68, 143)
hslhsl(325, 53%, 52%)
oklchoklch(0.588 0.181 348.2)
Closest name: Beetroot Purple (#d33376)Relative luminance 0.1799

Colors that go with #c5448f

Denim, Sea Green and Dark Cyan lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#44c57a

#bb44c5 · #c5444f

#8fc544 · #448fc5

Split-complementary

Open in tool →

#4fc544 · #44c5bb

#c5bb44 · #44c57a · #444fc5

Contrast

#c5448f as textRatioAAAA largeAAAFix
Aaon white
4.57:1passpassfail
  • AAA: use #982f6c as the text (7.1:1)
Aaon black
4.6:1passpassfail
  • AAA: use #d576ae as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c5448f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c5448f reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c5448f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c5448f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c5448f-c19faf-69cb62-2d1f21-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md