Color

#c370fa

#c370fa
hex#c370fa
rgbrgb(195, 112, 250)
hslhsl(276, 93%, 71%)
oklchoklch(0.694 0.206 309.8)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3009

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a7fa70

#7e70fa · #fa70ec

#fac370 · #70fac3

Split-complementary

Open in tool →

#ecfa70 · #70fa7e

#fa7e70 · #a7fa70 · #70ecfa

Contrast

#c370fa as textRatioAAAA largeAAAFix
Aaon white
2.99:1failfailfail
  • AA: use #aa35f8 as the text (4.59:1)
  • AAA: use #8208d4 as the text (7.16:1)
  • AA: or shift the background to #2e2e2e (4.54:1)
  • AAA: or shift the background to #000000 (7.02:1)
Aaon black
7.02:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c370fa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c370fa reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c370fa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c370fa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c370fa-b99cc4-bfcb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md