Color

#bf73b1

#bf73b1
hex#bf73b1
rgbrgb(191, 115, 177)
hslhsl(311, 37%, 60%)
oklchoklch(0.658 0.124 333.9)
Closest name: Fading Love (#c973a2)Relative luminance 0.2651

Colors that go with #bf73b1

Taupe, Cadet Blue and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73bf81

#a773bf · #bf738b

#b1bf73 · #73b1bf

Split-complementary

Open in tool →

#8bbf73 · #73bfa7

#bfa773 · #73bf81 · #738bbf

Contrast

#bf73b1 as textRatioAAAA largeAAAFix
Aaon white
3.33:1failpassfail
  • AA: use #b0549f as the text (4.55:1)
  • AAA: use #853d78 as the text (7.15:1)
  • AA: or shift the background to #262626 (4.54:1)
Aaon black
6.3:1passpassfail
  • AAA: use #c47eb7 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf73b1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf73b1 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf73b1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf73b1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf73b1-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md