Color

#bf7377

#bf7377
hex#bf7377
rgbrgb(191, 115, 119)
hslhsl(357, 37%, 60%)
oklchoklch(0.639 0.096 16.7)
Closest name: Rose Gold (#b76e79)Relative luminance 0.2467

Colors that go with #bf7377

Cadet Blue, Charcoal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73bfbb

#bf739d · #bf9573

#77bf73 · #7377bf

Split-complementary

Open in tool →

#73bf95 · #739dbf

#9dbf73 · #73bfbb · #9573bf

Contrast

#bf7377 as textRatioAAAA largeAAAFix
Aaon white
3.54:1failpassfail
  • AA: use #b35b5f as the text (4.59:1)
  • AAA: use #8c4044 as the text (7.16:1)
  • AA: or shift the background to #212121 (4.55:1)
Aaon black
5.93:1passpassfail
  • AAA: use #c78588 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf7377 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf7377 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf7377
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf7377 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf7377-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md