Color

#bd720a

#bd720a
hex#bd720a
rgbrgb(189, 114, 10)
hslhsl(35, 90%, 39%)
oklchoklch(0.62 0.136 65.1)
Closest name: Caramel (#af6f09)Relative luminance 0.2288

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0a55bd

#bd190a · #aebd0a

#0abd72 · #720abd

Split-complementary

Open in tool →

#0aaebd · #190abd

#0abd19 · #0a55bd · #bd0aae

Contrast

#bd720a as textRatioAAAA largeAAAFix
Aaon white
3.77:1failpassfail
  • AA: use #aa6709 as the text (4.51:1)
  • AAA: use #7e4c07 as the text (7.18:1)
  • AA: or shift the background to #1c1c1c (4.52:1)
Aaon black
5.58:1passpassfail
  • AAA: use #da840b as the text (7.29:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd720a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd720a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd720a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd720a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd720a-c4b89c-62c0cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md