Color

#bd618a

#bd618a
hex#bd618a
rgbrgb(189, 97, 138)
hslhsl(333, 41%, 56%)
oklchoklch(0.613 0.127 353.4)
Closest name: Flirty Rose (#d65e93)Relative luminance 0.212

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#61bd93

#bd61b8 · #bd6561

#8abd61 · #618abd

Split-complementary

Open in tool →

#61bd65 · #61b8bd

#b8bd61 · #61bd93 · #6561bd

Contrast

#bd618a as textRatioAAAA largeAAAFix
Aaon white
4.01:1failpassfail
  • AA: use #b75280 as the text (4.63:1)
  • AAA: use #8c3b5f as the text (7.23:1)
  • AA: or shift the background to #141414 (4.6:1)
Aaon black
5.24:1passpassfail
  • AAA: use #ca81a2 as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd618a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd618a reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd618a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd618a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd618a-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md