Color

#d090ad

#d090ad
hex#d090ad
rgbrgb(208, 144, 173)
hslhsl(333, 41%, 69%)
oklchoklch(0.725 0.086 350.7)
Closest name: Exotic Lilac (#d198b5)Relative luminance 0.3637

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#90d0b3

#d090cd · #d09390

#add090 · #90add0

Split-complementary

Open in tool →

#90d093 · #90cdd0

#cdd090 · #90d0b3 · #9390d0

Contrast

#d090ad as textRatioAAAA largeAAAFix
Aaon white
2.54:1failfailfail
  • AA: use #b75280 as the text (4.63:1)
  • AAA: use #8c3b5f as the text (7.23:1)
  • AA: or shift the background to #383838 (4.62:1)
  • AAA: or shift the background to #171717 (7.06:1)
Aaon black
8.27:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d090ad as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d090ad reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d090ad
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d090ad and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d090ad-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md