Color

#bd1441

#bd1441
hex#bd1441
rgbrgb(189, 20, 65)
hslhsl(344, 81%, 41%)
oklchoklch(0.514 0.196 15.1)
Closest name: Active Volcano (#bb1133)Relative luminance 0.117

Colors that go with #bd1441

Royal Blue, Teal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#14bd90

#bd1496 · #bd3b14

#41bd14 · #1441bd

Split-complementary

Open in tool →

#14bd3b · #1496bd

#96bd14 · #14bd90 · #3b14bd

Contrast

#bd1441 as textRatioAAAA largeAAAFix
Aaon white
6.29:1passpassfail
  • AAA: use #af123c as the text (7.06:1)
Aaon black
3.34:1failpassfail
  • AA: use #e7184f as the text (4.64:1)
  • AAA: use #ef6b8f as the text (7.17:1)
  • AA: or shift the background to #dbdbdb (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd1441 as the background.

Brands using this color

Fonts for this mood

#bd1441 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd1441
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd1441 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd1441-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md