Color

#bb0c40

#bb0c40
hex#bb0c40
rgbrgb(187, 12, 64)
hslhsl(342, 88%, 39%)
oklchoklch(0.507 0.198 14.6)
Closest name: Fancy Red Wine (#b40441)Relative luminance 0.112

Colors that go with #bb0c40

Teal, Royal Blue and Slate Gray lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #bb0c40

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0cbb86

#bb0c98 · #bb2f0c

#40bb0c · #0c40bb

Split-complementary

Open in tool →

#0cbb2f · #0c98bb

#98bb0c · #0cbb86 · #2f0cbb

Contrast

#bb0c40 as textRatioAAAA largeAAAFix
Aaon white
6.48:1passpassfail
  • AAA: use #b10b3d as the text (7.04:1)
Aaon black
3.24:1failpassfail
  • AA: use #e60f4f as the text (4.55:1)
  • AAA: use #f56691 as the text (7.19:1)
  • AA: or shift the background to #d9d9d9 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb0c40 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bb0c40 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb0c40
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb0c40 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb0c40-c49ca3-62cb79-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md