Color

#b40853

#b40853
hex#b40853
rgbrgb(180, 8, 83)
hslhsl(334, 91%, 37%)
oklchoklch(0.497 0.196 5.2)
Closest name: Fancy Red Wine (#b40441)Relative luminance 0.105

Colors that go with #b40853

Teal, Denim and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#08b46a

#b408a9 · #b41408

#53b408 · #0853b4

Split-complementary

Open in tool →

#08b414 · #08a9b4

#a9b408 · #08b46a · #1408b4

Contrast

#b40853 as textRatioAAAA largeAAAFix
Aaon white
6.77:1passpassfail
  • AAA: use #af0851 as the text (7.06:1)
Aaon black
3.1:1failpassfail
  • AA: use #e50b69 as the text (4.58:1)
  • AAA: use #f75ea1 as the text (7.07:1)
  • AA: or shift the background to #d4d4d4 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b40853 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b40853 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b40853
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b40853 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b40853-c49ca9-62cb6b-2d1f1f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md