Color

#b399cc

#b399cc
hex#b399cc
rgbrgb(179, 153, 204)
hslhsl(271, 33%, 70%)
oklchoklch(0.724 0.078 307.7)
Closest name: Violet Velvet (#b19cd9)Relative luminance 0.3673

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b2cc99

#9a99cc · #cc99cb

#ccb399 · #99ccb3

Split-complementary

Open in tool →

#cbcc99 · #99cc9a

#cc9a99 · #b2cc99 · #99cbcc

Contrast

#b399cc as textRatioAAAA largeAAAFix
Aaon white
2.52:1failfailfail
  • AA: use #8b63b0 as the text (4.66:1)
  • AAA: use #6c488e as the text (7.11:1)
  • AA: or shift the background to #383838 (4.66:1)
  • AAA: or shift the background to #171717 (7.12:1)
Aaon black
8.35:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b399cc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b399cc reads as cool, muted, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b399cc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b399cc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b399cc-b59cc4-c7cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md