Color

#ae0949

#ae0949
hex#ae0949
rgbrgb(174, 9, 73)
hslhsl(337, 90%, 36%)
oklchoklch(0.484 0.189 8.4)
Closest name: Fancy Red Wine (#b40441)Relative luminance 0.0968

Colors that go with #ae0949

Teal, Amber and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ae0949

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#09ae6f

#ae099b · #ae1c09

#49ae09 · #0949ae

Split-complementary

Open in tool →

#09ae1c · #099bae

#9bae09 · #09ae6f · #1c09ae

Contrast

#ae0949 as textRatioAAAA largeAAAFix
Aaon white
7.15:1passpasspassPasses AAA — no fix needed.
Aaon black
2.94:1failfailfail
  • AA: use #e40c5f as the text (4.52:1)
  • AAA: use #f75f99 as the text (7.05:1)
  • AA: or shift the background to #cfcfcf (4.59:1)
  • AAA: or shift the background to #ffffff (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ae0949 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ae0949 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ae0949
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ae0949 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ae0949-c49ca7-62cb70-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md