Color
#add723
#add723rgb(173, 215, 35)hsl(74, 72%, 49%)oklch(0.82 0.193 123.1)Colors that go with #add723
Blue, Crimson and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Blue #0000ff
shipped4 real palettes, including Minecraft's brand system and MongoDB's brand system put Blue beside #add723, as the accent.
Crimson #dc143c
shippedCrimson is paired with #add723 in 5 real palettes, including Wise's brand system and Tabloid, as the accent.
Deep Sky Blue #00bfff
triadicshippedDeep Sky Blue completes a triad with #add723 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Denim #1560bd
shippedDesigners have shipped Denim with #add723: 4 real palettes, including Ikea's brand system and Wikipedia's brand system, as the accent.
Red #ff0000
shippedRed is paired with #add723 in 5 real palettes, including Wise's brand system and Gatorade's brand system, as the lead colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #add723 in 4 real palettes, including MongoDB's brand system and Brilliant's brand system, as the supporting colour.
Plum #dda0dd
complementaryPlum sits directly opposite #add723 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #add723: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #add723
Tints & shades
Harmonies
Contrast
| #add723 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 1.68:1 | fail | fail | fail | |
Aaon black | 12.52:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #add723 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #add723 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/add723-b4bea2-4e72df-242d1f-f1efe9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md