Color

#ad4e1f

#ad4e1f
hex#ad4e1f
rgbrgb(173, 78, 31)
hslhsl(20, 70%, 40%)
oklchoklch(0.538 0.138 43.9)
Closest name: Brandy Bear (#aa5412)Relative luminance 0.1443

Colors that go with #ad4e1f

Crimson, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1f7ead

#ad1f36 · #ad961f

#1fad4e · #4e1fad

Split-complementary

Open in tool →

#1fad96 · #1f36ad

#36ad1f · #1f7ead · #961fad

Contrast

#ad4e1f as textRatioAAAA largeAAAFix
Aaon white
5.4:1passpassfail
  • AAA: use #8f4119 as the text (7.15:1)
Aaon black
3.89:1failpassfail
  • AA: use #bf5622 as the text (4.57:1)
  • AAA: use #df7b49 as the text (7.07:1)
  • AA: or shift the background to #ebebeb (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ad4e1f as the background.

Brands using this color

Fonts for this mood

#ad4e1f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ad4e1f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ad4e1f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ad4e1f-c4ae9c-62cbbb-2d2a1f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md