Color

#ab697d

#ab697d
hex#ab697d
rgbrgb(171, 105, 125)
hslhsl(342, 28%, 54%)
oklchoklch(0.598 0.088 0.5)
Closest name: Drama Queen (#a37298)Relative luminance 0.2024

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#69ab97

#ab699d · #ab7669

#7dab69 · #697dab

Split-complementary

Open in tool →

#69ab76 · #699dab

#9dab69 · #69ab97 · #7669ab

Contrast

#ab697d as textRatioAAAA largeAAAFix
Aaon white
4.16:1failpassfail
  • AA: use #a76277 as the text (4.51:1)
  • AAA: use #7f4858 as the text (7.07:1)
  • AA: or shift the background to #121212 (4.5:1)
Aaon black
5.05:1passpassfail
  • AAA: use #bd8999 as the text (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab697d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab697d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab697d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab697d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab697d-c49ca3-62cb79-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md