Color

#ab4976

#ab4976
hex#ab4976
rgbrgb(171, 73, 118)
hslhsl(332, 40%, 48%)
oklchoklch(0.546 0.137 353.9)
Closest name: Bermuda Onion (#9d5a8f)Relative luminance 0.1473

Colors that go with #ab4976

Teal, Denim and Slate Gray lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#49ab7e

#ab49a8 · #ab4d49

#77ab49 · #4977ab

Split-complementary

Open in tool →

#49ab4d · #49a8ab

#a8ab49 · #49ab7e · #4d49ab

Contrast

#ab4976 as textRatioAAAA largeAAAFix
Aaon white
5.32:1passpassfail
  • AAA: use #8b3c61 as the text (7.2:1)
Aaon black
3.95:1failpassfail
  • AA: use #b65481 as the text (4.57:1)
  • AAA: use #c982a3 as the text (7.21:1)
  • AA: or shift the background to #ededed (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab4976 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab4976 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab4976
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab4976 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab4976-c49caa-62cb67-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md