Color

#a94d23

#a94d23
hex#a94d23
rgbrgb(169, 77, 35)
hslhsl(19, 66%, 40%)
oklchoklch(0.531 0.133 42.9)
Closest name: sienna (#a0522d)Relative luminance 0.1386

Colors that go with #a94d23

Crimson, Denim and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#237fa9

#a9233b · #a99123

#23a94d · #4d23a9

Split-complementary

Open in tool →

#23a991 · #233ba9

#3ba923 · #237fa9 · #9123a9

Contrast

#a94d23 as textRatioAAAA largeAAAFix
Aaon white
5.57:1passpassfail
  • AAA: use #90421d as the text (7.04:1)
Aaon black
3.77:1failpassfail
  • AA: use #be5727 as the text (4.58:1)
  • AAA: use #db7d51 as the text (7.06:1)
  • AA: or shift the background to #e8e8e8 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a94d23 as the background.

Brands using this color

Fonts for this mood

#a94d23 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a94d23
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #a94d23 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a94d23-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md