Color

#a32444

#a32444
hex#a32444
rgbrgb(163, 36, 68)
hslhsl(345, 64%, 39%)
oklchoklch(0.477 0.162 11.8)
Closest name: Amore (#ae2f48)Relative luminance 0.0947

Colors that go with #a32444

Teal, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #a32444

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#24a383

#a32483 · #a34424

#44a324 · #2444a3

Split-complementary

Open in tool →

#24a344 · #2483a3

#83a324 · #24a383 · #4424a3

Contrast

#a32444 as textRatioAAAA largeAAAFix
Aaon white
7.26:1passpasspassPasses AAA — no fix needed.
Aaon black
2.89:1failfailfail
  • AA: use #d43a61 as the text (4.58:1)
  • AAA: use #e17590 as the text (7.15:1)
  • AA: or shift the background to #cccccc (4.52:1)
  • AAA: or shift the background to #fcfcfc (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a32444 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a32444 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a32444
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a32444 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a32444-c49ca1-62cb7e-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md