Color

#a3001b

#a3001b
hex#a3001b
rgbrgb(163, 0, 27)
hslhsl(350, 100%, 32%)
oklchoklch(0.451 0.182 24.1)
Closest name: Bleeding Crimson (#9b1414)Relative luminance 0.0787

Colors that go with #a3001b

Royal Blue, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00a388

#a3006d · #a33600

#1ba300 · #001ba3

Split-complementary

Open in tool →

#00a336 · #006da3

#6da300 · #00a388 · #3600a3

Contrast

#a3001b as textRatioAAAA largeAAAFix
Aaon white
8.16:1passpasspassPasses AAA — no fix needed.
Aaon black
2.57:1failfailfail
  • AA: use #eb0027 as the text (4.56:1)
  • AAA: use #ff5c77 as the text (7.05:1)
  • AA: or shift the background to #c2c2c2 (4.58:1)
  • AAA: or shift the background to #f0f0f0 (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a3001b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a3001b reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a3001b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #a3001b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a3001b-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md