Color

#9d072a

#9d072a
hex#9d072a
rgbrgb(157, 7, 42)
hslhsl(346, 91%, 32%)
oklchoklch(0.443 0.174 19)
Closest name: Cranberry (#9e003a)Relative luminance 0.0749

Colors that go with #9d072a

Royal Blue, Teal and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #9d072a

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#079c79

#9c0774 · #9c2f07

#2a9c07 · #072a9c

Split-complementary

Open in tool →

#079c2f · #07749c

#749c07 · #079c79 · #2f079c

Contrast

#9d072a as textRatioAAAA largeAAAFix
Aaon white
8.41:1passpasspassPasses AAA — no fix needed.
Aaon black
2.5:1failfailfail
  • AA: use #ea0b3f as the text (4.62:1)
  • AAA: use #f86386 as the text (7.12:1)
  • AA: or shift the background to #bfbfbf (4.57:1)
  • AAA: or shift the background to #ebebeb (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9d072a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#9d072a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9d072a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9d072a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9d072a-c49ca1-62cb80-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md