Color

#9a232f

#9a232f
hex#9a232f
rgbrgb(154, 35, 47)
hslhsl(354, 63%, 37%)
oklchoklch(0.455 0.154 20.8)
Closest name: Antique Port Wine (#98211a)Relative luminance 0.0828

Colors that go with #9a232f

Royal Blue, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#239a8e

#9a236a · #9a5223

#2f9a23 · #232f9a

Split-complementary

Open in tool →

#239a52 · #236a9a

#6a9a23 · #239a8e · #52239a

Contrast

#9a232f as textRatioAAAA largeAAAFix
Aaon white
7.91:1passpasspassPasses AAA — no fix needed.
Aaon black
2.66:1failfailfail
  • AA: use #d33c4b as the text (4.52:1)
  • AAA: use #e07680 as the text (7.07:1)
  • AA: or shift the background to #c4c4c4 (4.53:1)
  • AAA: or shift the background to #f2f2f2 (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9a232f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#9a232f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9a232f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9a232f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9a232f-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md