Color

#98402f

#98402f
hex#98402f
rgbrgb(152, 64, 47)
hslhsl(10, 53%, 39%)
oklchoklch(0.486 0.122 32.7)
Closest name: Brick (#a03623)Relative luminance 0.1055

Colors that go with #98402f

Royal Blue, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #98402f

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2f8798

#982f52 · #98752f

#2f9840 · #402f98

Split-complementary

Open in tool →

#2f9875 · #2f5298

#52982f · #2f8798 · #752f98

Contrast

#98402f as textRatioAAAA largeAAAFix
Aaon white
6.75:1passpassfail
  • AAA: use #903d2c as the text (7.27:1)
Aaon black
3.11:1failpassfail
  • AA: use #c3523c as the text (4.59:1)
  • AAA: use #d37f6f as the text (7.04:1)
  • AA: or shift the background to #d4d4d4 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98402f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#98402f reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98402f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98402f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98402f-c4a79c-62cbaa-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md