Color

#98311f

#98311f
hex#98311f
rgbrgb(152, 49, 31)
hslhsl(9, 66%, 36%)
oklchoklch(0.464 0.141 32.3)
Closest name: Brick (#a03623)Relative luminance 0.0897

Colors that go with #98311f

Royal Blue, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #98311f

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1f8698

#981f4a · #986e1f

#1f9831 · #311f98

Split-complementary

Open in tool →

#1f986e · #1f4a98

#4a981f · #1f8698 · #6e1f98

Contrast

#98311f as textRatioAAAA largeAAAFix
Aaon white
7.52:1passpasspassPasses AAA — no fix needed.
Aaon black
2.79:1failfailfail
  • AA: use #d4452b as the text (4.69:1)
  • AAA: use #e07967 as the text (7.1:1)
  • AA: or shift the background to #c9c9c9 (4.54:1)
  • AAA: or shift the background to #f7f7f7 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98311f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#98311f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98311f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98311f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98311f-c4a79c-62cba8-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md