Color

#98253e

#98253e
hex#98253e
rgbrgb(152, 37, 62)
hslhsl(347, 61%, 37%)
oklchoklch(0.456 0.15 13.3)
Closest name: Cranberry (#9e003a)Relative luminance 0.0835

Colors that go with #98253e

Denim, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#25987f

#982577 · #984525

#3e9825 · #253e98

Split-complementary

Open in tool →

#259845 · #257798

#779825 · #25987f · #452598

Contrast

#98253e as textRatioAAAA largeAAAFix
Aaon white
7.87:1passpasspassPasses AAA — no fix needed.
Aaon black
2.67:1failfailfail
  • AA: use #d03e5e as the text (4.53:1)
  • AAA: use #de788e as the text (7.18:1)
  • AA: or shift the background to #c4c4c4 (4.51:1)
  • AAA: or shift the background to #f2f2f2 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98253e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#98253e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98253e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98253e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98253e-c49ca0-62cb82-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md