Color

#978a3f

#978a3f
hex#978a3f
rgbrgb(151, 138, 63)
hslhsl(51, 41%, 42%)
oklchoklch(0.629 0.097 99.6)
Closest name: Amazon Queen (#948f54)Relative luminance 0.2512

Colors that go with #978a3f

Charcoal, Medium Purple and Cadet Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #978a3f

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3f4c97

#975e3f · #78973f

#3f978a · #8a3f97

Split-complementary

Open in tool →

#3f7897 · #5e3f97

#3f975e · #3f4c97 · #973f78

Contrast

#978a3f as textRatioAAAA largeAAAFix
Aaon white
3.49:1failpassfail
  • AA: use #817636 as the text (4.59:1)
  • AAA: use #615929 as the text (7.07:1)
  • AA: or shift the background to #212121 (4.62:1)
Aaon black
6.02:1passpassfail
  • AAA: use #a59745 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #978a3f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#978a3f reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #978a3f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #978a3f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/978a3f-c4c29c-4eaadf-292d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md