Color

#9779be

#9779be
hex#9779be
rgbrgb(151, 121, 190)
hslhsl(266, 35%, 61%)
oklchoklch(0.631 0.106 303.5)
Closest name: Crown Jewels (#946dad)Relative luminance 0.2397

Colors that go with #9779be

Charcoal, Midnight Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a0be79

#797dbe · #ba79be

#be9779 · #79be97

Split-complementary

Open in tool →

#beba79 · #7dbe79

#be797d · #a0be79 · #79beba

Contrast

#9779be as textRatioAAAA largeAAAFix
Aaon white
3.62:1failpassfail
  • AA: use #8764b4 as the text (4.65:1)
  • AAA: use #694794 as the text (7.17:1)
  • AA: or shift the background to #1f1f1f (4.55:1)
Aaon black
5.79:1passpassfail
  • AAA: use #a48ac7 as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9779be as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9779be reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9779be
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9779be and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9779be-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md