Color

#977044

#977044
hex#977044
rgbrgb(151, 112, 68)
hslhsl(32, 38%, 43%)
oklchoklch(0.574 0.078 68.6)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1859

Colors that go with #977044

Charcoal, Champagne and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #977044

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#446b97

#974744 · #959744

#449770 · #704497

Split-complementary

Open in tool →

#449597 · #474497

#449747 · #446b97 · #974495

Contrast

#977044 as textRatioAAAA largeAAAFix
Aaon white
4.45:1failpassfail
  • AA: use #946e42 as the text (4.6:1)
  • AAA: use #6d5131 as the text (7.31:1)
  • AA: or shift the background to #050505 (4.58:1)
Aaon black
4.72:1passpassfail
  • AAA: use #b88f61 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #977044 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#977044 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #977044
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #977044 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/977044-c4b69c-62c5cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md