Color

#976044

#976044
hex#976044
rgbrgb(151, 96, 68)
hslhsl(20, 38%, 43%)
oklchoklch(0.543 0.083 47.4)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1536

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#447c97

#974452 · #978944

#449760 · #604497

Split-complementary

Open in tool →

#449789 · #445297

#529744 · #447c97 · #894497

Contrast

#976044 as textRatioAAAA largeAAAFix
Aaon white
5.16:1passpassfail
  • AAA: use #7b4e37 as the text (7.03:1)
Aaon black
4.07:1failpassfail
  • AA: use #a26649 as the text (4.53:1)
  • AAA: use #c08c72 as the text (7.24:1)
  • AA: or shift the background to #f0f0f0 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #976044 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#976044 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #976044
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #976044 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/976044-c4ae9c-62cbbb-2d2a1f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md