Color

#9744bb

#9744bb
hex#9744bb
rgbrgb(151, 68, 187)
hslhsl(282, 47%, 50%)
oklchoklch(0.546 0.188 314.1)
Closest name: Fuchsia Pheromone (#9f4cb7)Relative luminance 0.143

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#68bb44

#5c44bb · #bb44a3

#bb9744 · #44bb97

Split-complementary

Open in tool →

#a3bb44 · #44bb5c

#bb5c44 · #68bb44 · #44a3bb

Contrast

#9744bb as textRatioAAAA largeAAAFix
Aaon white
5.44:1passpassfail
  • AAA: use #7f399d as the text (7.06:1)
Aaon black
3.86:1failpassfail
  • AA: use #a053c1 as the text (4.5:1)
  • AAA: use #b980d1 as the text (7.07:1)
  • AA: or shift the background to #ebebeb (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9744bb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9744bb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9744bb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9744bb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9744bb-ba9fc1-b4cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md