Color
#974469
#974469rgb(151, 68, 105)hsl(333, 38%, 43%)oklch(0.505 0.119 354.2)Colors that go with #974469
Champagne, Crimson and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Champagne #f7e7ce
shipped4 real palettes, including Woodsmoke and Darkroom put Champagne beside #974469, as the text colour against it.
Crimson #dc143c
shippedCrimson is paired with #974469 in 4 real palettes, including Wendy's's brand system and Nintendo's brand system, as the lead colour.
Dark Olive Green #556b2f
triadicshippedDark Olive Green completes a triad with #974469 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Denim #1560bd
shippedDesigners have shipped Denim with #974469: 6 real palettes, including Chase's brand system and State Farm's brand system, as the lead colour.
Slate Gray #708090
shipped4 real palettes, including Typewriter and Noir Beauty put Slate Gray beside #974469, as the supporting colour.
Taupe #483c32
shippedTaupe is paired with #974469 in 15 real palettes, including Blush and Typewriter, as that palette's text colour.
Teal #008080
complementaryTeal sits directly opposite #974469 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralCharcoal is the body-text near-black for #974469: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #974469
Tints & shades
Harmonies
Contrast
| #974469 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.27:1 | pass | pass | fail |
|
Aaon black | 3.35:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #974469 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#974469 reads as warm. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #974469 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/974469-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md