Color

#9737eb

#9737eb
hex#9737eb
rgbrgb(151, 55, 235)
hslhsl(272, 82%, 57%)
oklchoklch(0.567 0.25 303.2)
Closest name: blueviolet (#8a2be2)Relative luminance 0.1531

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8beb37

#3d37eb · #eb37e5

#eb9737 · #37eb97

Split-complementary

Open in tool →

#e5eb37 · #37eb3d

#eb3d37 · #8beb37 · #37e5eb

Contrast

#9737eb as textRatioAAAA largeAAAFix
Aaon white
5.17:1passpassfail
  • AAA: use #7c15d5 as the text (7.18:1)
Aaon black
4.06:1failpassfail
  • AA: use #9f45ed as the text (4.55:1)
  • AAA: use #b978f2 as the text (7.03:1)
  • AA: or shift the background to #f0f0f0 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9737eb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9737eb reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9737eb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9737eb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9737eb-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md