Color

#97265e

#97265e
hex#97265e
rgbrgb(151, 38, 94)
hslhsl(330, 60%, 37%)
oklchoklch(0.465 0.157 354.9)
Closest name: Berry (#990f4b)Relative luminance 0.0877

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#26975e

#972697 · #972626

#5e9726 · #265e97

Split-complementary

Open in tool →

#269726 · #269797

#979726 · #26975e · #262697

Contrast

#97265e as textRatioAAAA largeAAAFix
Aaon white
7.62:1passpasspassPasses AAA — no fix needed.
Aaon black
2.75:1failfailfail
  • AA: use #ce3b85 as the text (4.59:1)
  • AAA: use #dc74a8 as the text (7.11:1)
  • AA: or shift the background to #c7c7c7 (4.51:1)
  • AAA: or shift the background to #f7f7f7 (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97265e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#97265e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #97265e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97265e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97265e-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md