Color

#968a03

#968a03
hex#968a03
rgbrgb(150, 138, 3)
hslhsl(55, 96%, 30%)
oklchoklch(0.624 0.131 103.3)
Closest name: Captain Kirk (#9b870c)Relative luminance 0.2467

Colors that go with #968a03

Charcoal, Champagne and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #968a03

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#030f96

#964003 · #599603

#03968a · #8a0396

Split-complementary

Open in tool →

#035996 · #400396

#039640 · #030f96 · #960359

Contrast

#968a03 as textRatioAAAA largeAAAFix
Aaon white
3.54:1failpassfail
  • AA: use #827703 as the text (4.58:1)
  • AAA: use #5f5702 as the text (7.37:1)
  • AA: or shift the background to #212121 (4.55:1)
Aaon black
5.93:1passpassfail
  • AAA: use #a59703 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968a03 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#968a03 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #968a03
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #968a03 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/968a03-bdbea2-4ea0df-282d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md