Color

#9671da

#9671da
hex#9671da
rgbrgb(150, 113, 218)
hslhsl(261, 59%, 65%)
oklchoklch(0.631 0.156 298.1)
Closest name: mediumpurple (#9370db)Relative luminance 0.2336

Colors that go with #9671da

Olive Drab, Amber and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b6da71

#7181da · #cb71da

#da9671 · #71da96

Split-complementary

Open in tool →

#dacb71 · #81da71

#da7181 · #b6da71 · #71dacb

Contrast

#9671da as textRatioAAAA largeAAAFix
Aaon white
3.7:1failpassfail
  • AA: use #875dd5 as the text (4.61:1)
  • AAA: use #6934cb as the text (7.11:1)
  • AA: or shift the background to #1c1c1c (4.6:1)
Aaon black
5.67:1passpassfail
  • AAA: use #a585e0 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9671da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9671da reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9671da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9671da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9671da-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md