Color

#964cdc

#964cdc
hex#964cdc
rgbrgb(150, 76, 220)
hslhsl(271, 67%, 58%)
oklchoklch(0.577 0.212 304.1)
Closest name: Magenta Affair (#aa44dd)Relative luminance 0.1682

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#92dc4c

#4f4cdc · #dc4cd9

#dc964c · #4cdc96

Split-complementary

Open in tool →

#d9dc4c · #4cdc4f

#dc4f4c · #92dc4c · #4cd9dc

Contrast

#964cdc as textRatioAAAA largeAAAFix
Aaon white
4.81:1passpassfail
  • AAA: use #7b28c8 as the text (7.05:1)
Aaon black
4.36:1failpassfail
  • AA: use #9950dc as the text (4.54:1)
  • AAA: use #b47fe6 as the text (7.12:1)
  • AA: or shift the background to #fafafa (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #964cdc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#964cdc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #964cdc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #964cdc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/964cdc-b59cc4-c7cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md