Color

#96332c

#96332c
hex#96332c
rgbrgb(150, 51, 44)
hslhsl(4, 55%, 38%)
oklchoklch(0.464 0.134 27.5)
Closest name: Brick (#a03623)Relative luminance 0.0903

Colors that go with #96332c

Royal Blue, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #96332c

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2c8f96

#962c5a · #96682c

#2c9633 · #332c96

Split-complementary

Open in tool →

#2c9668 · #2c5a96

#5a962c · #2c8f96 · #682c96

Contrast

#96332c as textRatioAAAA largeAAAFix
Aaon white
7.48:1passpasspassPasses AAA — no fix needed.
Aaon black
2.81:1failfailfail
  • AA: use #c84a41 as the text (4.51:1)
  • AAA: use #d87f79 as the text (7.23:1)
  • AA: or shift the background to #c9c9c9 (4.52:1)
  • AAA: or shift the background to #fafafa (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96332c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#96332c reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #96332c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96332c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96332c-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md