Color

#962d0d

#962d0d
hex#962d0d
rgbrgb(150, 45, 13)
hslhsl(14, 84%, 32%)
oklchoklch(0.454 0.146 36)
Closest name: Antique Port Wine (#98211a)Relative luminance 0.0839

Colors that go with #962d0d

Crimson, Royal Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0d7696

#960d32 · #96720d

#0d962d · #2d0d96

Split-complementary

Open in tool →

#0d9672 · #0d3296

#32960d · #0d7696 · #720d96

Contrast

#962d0d as textRatioAAAA largeAAAFix
Aaon white
7.84:1passpasspassPasses AAA — no fix needed.
Aaon black
2.68:1failfailfail
  • AA: use #d84113 as the text (4.69:1)
  • AAA: use #ef6f48 as the text (7.04:1)
  • AA: or shift the background to #c7c7c7 (4.64:1)
  • AAA: or shift the background to #f2f2f2 (7:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #962d0d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#962d0d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #962d0d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #962d0d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/962d0d-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md