Color

#950951

#950951
hex#950951
rgbrgb(149, 9, 81)
hslhsl(329, 89%, 31%)
oklchoklch(0.439 0.173 358.4)
Closest name: Aristocratic Velvet (#980b4a)Relative luminance 0.0718

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#09954d

#930995 · #95090b

#519509 · #095195

Split-complementary

Open in tool →

#0b9509 · #099593

#959309 · #09954d · #090b95

Contrast

#950951 as textRatioAAAA largeAAAFix
Aaon white
8.62:1passpasspassPasses AAA — no fix needed.
Aaon black
2.44:1failfailfail
  • AA: use #e30d7b as the text (4.61:1)
  • AAA: use #f660ad as the text (7.2:1)
  • AA: or shift the background to #bdbdbd (4.59:1)
  • AAA: or shift the background to #e8e8e8 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #950951 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#950951 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #950951
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #950951 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/950951-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md