Color

#7d0744

#7d0744
hex#7d0744
rgbrgb(125, 7, 68)
hslhsl(329, 89%, 26%)
oklchoklch(0.387 0.152 357.8)
Closest name: Beet Red (#7e203f)Relative luminance 0.0493

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#077d40

#7b077d · #7d0709

#447d07 · #07447d

Split-complementary

Open in tool →

#097d07 · #077d7b

#7d7b07 · #077d40 · #07097d

Contrast

#7d0744 as textRatioAAAA largeAAAFix
Aaon white
10.57:1passpasspassPasses AAA — no fix needed.
Aaon black
1.99:1failfailfail
  • AA: use #e30d7b as the text (4.61:1)
  • AAA: use #f660ad as the text (7.2:1)
  • AA: or shift the background to #ababab (4.6:1)
  • AAA: or shift the background to #d4d4d4 (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7d0744 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7d0744 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7d0744
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7d0744 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7d0744-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md