Color

#8a72da

#8a72da
hex#8a72da
rgbrgb(138, 114, 218)
hslhsl(254, 58%, 65%)
oklchoklch(0.622 0.153 292)
Closest name: mediumpurple (#9370db)Relative luminance 0.225

Colors that go with #8a72da

Charcoal, Deep Sky Blue and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c1da72

#728eda · #be72da

#da8a72 · #72da8a

Split-complementary

Open in tool →

#dabe72 · #8eda72

#da728e · #c1da72 · #72dabe

Contrast

#8a72da as textRatioAAAA largeAAAFix
Aaon white
3.82:1failpassfail
  • AA: use #7d62d5 as the text (4.59:1)
  • AAA: use #5b3acb as the text (7.21:1)
  • AA: or shift the background to #1a1a1a (4.56:1)
Aaon black
5.5:1passpassfail
  • AAA: use #9e8ae0 as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #8a72da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#8a72da reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #8a72da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #8a72da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/8a72da-aa9cc4-dfbb4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md