Color

#7b01fe

#7b01fe
hex#7b01fe
rgbrgb(123, 1, 254)
hslhsl(269, 99%, 50%)
oklchoklch(0.524 0.292 292.4)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.1139

Colors that go with #7b01fe

Olive Green, Medium Slate Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#84fe01

#0105fe · #fa01fe

#fe7b01 · #01fe7b

Split-complementary

Open in tool →

#fefa01 · #05fe01

#fe0105 · #84fe01 · #01fefa

Contrast

#7b01fe as textRatioAAAA largeAAAFix
Aaon white
6.41:1passpassfail
  • AAA: use #7401ef as the text (7.02:1)
Aaon black
3.28:1failpassfail
  • AA: use #9b3efe as the text (4.51:1)
  • AAA: use #b876fe as the text (7.06:1)
  • AA: or shift the background to #d9d9d9 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b01fe as the background.

Brands using this color

Fonts for this mood

#7b01fe reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b01fe
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b01fe and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b01fe-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md