Color

#7a294b

#7a294b
hex#7a294b
rgbrgb(122, 41, 75)
hslhsl(335, 50%, 32%)
oklchoklch(0.412 0.118 357.6)
Closest name: Beet Red (#7e203f)Relative luminance 0.0623

Colors that go with #7a294b

Teal, Taupe and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#297a58

#7a2974 · #7a3029

#4b7a29 · #294b7a

Split-complementary

Open in tool →

#297a30 · #29747a

#747a29 · #297a58 · #30297a

Contrast

#7a294b as textRatioAAAA largeAAAFix
Aaon white
9.35:1passpasspassPasses AAA — no fix needed.
Aaon black
2.25:1failfailfail
  • AA: use #c34b7d as the text (4.62:1)
  • AAA: use #d47da1 as the text (7.25:1)
  • AA: or shift the background to #b5b5b5 (4.56:1)
  • AAA: or shift the background to #e0e0e0 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7a294b as the background.

Brands using this color

Fonts for this mood

#7a294b reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7a294b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7a294b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7a294b-c49ca8-62cb6d-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md