Color

#79698c

#79698c
hex#79698c
rgbrgb(121, 105, 140)
hslhsl(267, 14%, 48%)
oklchoklch(0.549 0.057 305.4)
Closest name: Nymph’s Delight (#7b6c8e)Relative luminance 0.1606

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7c8c69

#696b8c · #8a698c

#8c7969 · #698c79

Split-complementary

Open in tool →

#8c8a69 · #6b8c69

#8c696b · #7c8c69 · #698c8a

Contrast

#79698c as textRatioAAAA largeAAAFix
Aaon white
4.99:1passpassfail
  • AAA: use #60536e as the text (7.1:1)
Aaon black
4.21:1failpassfail
  • AA: use #7e6e91 as the text (4.53:1)
  • AAA: use #9d91ac as the text (7.08:1)
  • AA: or shift the background to #f5f5f5 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #79698c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #79698c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #79698c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/79698c-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md